The PinotQR alternative
EU-hosted e-labels, a more generous free plan, analytics on every plan, and a free transfer service if you are moving across.
PinotQR is an e-label tool from a company based in New Zealand, aimed at wineries selling into the EU. It is affordable and straightforward. Here is how Labls compares if you would prefer your data hosted in the EU and scan analytics on every plan.
Why wineries choose Labls
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Hosted in the EU
- We are a UK-based team with all your data and e-labels hosted in the EU on 100% renewable energy. GDPR compliant and privacy-focused by design. PinotQR is based in New Zealand and does not state where data is hosted.
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A more generous free plan
- The Labls free plan includes every feature for up to 5 e-labels, with no time limit. PinotQR's free plan covers 3 e-labels.
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Compliant analytics on every plan
- See where and when your QR codes are scanned, with no personal data stored, on every Labls plan including the free one. With PinotQR, scan analytics are available on the paid plans only.
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Free transfer service
- Moving from PinotQR? We will recreate your labels for you at no cost and redirect your existing printed QR codes to Labls, so nothing needs reprinting.
How Labls compares to PinotQR
| Feature | Labls | PinotQR |
|---|---|---|
| EU data hosting |
Hosted in the EU on 100% renewable energy
|
New Zealand company; EU hosting not stated
|
| Scan analytics |
Compliant, included on every plan including free
|
On the paid plans only
|
| Free plan |
Free plan, all features, up to 5 e-labels
|
3 e-labels free
|
| 24 official EU languages |
Yes, including your custom content
|
Yes, auto-translated
|
| Company location |
UK-based team, data hosted in the EU
|
Based in New Zealand
|
| Free transfer from another provider |
Yes, we recreate labels and redirect existing QR codes
|
Not advertised (offers a free QR redirect if you leave)
|
Comparison compiled in good faith from each provider's public website, last reviewed July 2026. Competitors' features and pricing change often, so please confirm the current details on their own site. Labls is not affiliated with any provider listed.
Switching from PinotQR? We'll move you for free
Send us your existing labels and our team will recreate them in Labls at no cost. We'll redirect your already-printed QR codes to your new e-labels, so you never have to reprint a label or replace a single bottle.
Frequently asked questions
- Why choose Labls over PinotQR?
- Labls hosts your data in the EU, includes compliant scan analytics on every plan, and has a free plan for up to 5 e-labels, plus a free transfer service if you are moving across.
- Can I move my labels from PinotQR to Labls?
- Yes. Send us your existing labels and we will recreate them in Labls for free, then redirect your already-printed QR codes so nothing needs reprinting.
- Is my data hosted in the EU?
- Yes. We are a UK-based team and all data and e-labels are hosted in the EU on 100% renewable energy, fully GDPR compliant.